Many customers who consume in the mall have
the psychology of choosing difficulties. There are a lot of factors that depend
on it. For young consumers with low consumption, they will be hesitant because
of their own economic conditions. They think if you choose a high price, you
can't afford it yourself, choose a low price but worry about the poor quality. However,
selection of compromise, price, and quality is OK but this products are very
difficult to find out, they spent a lot of time to compare the goods between this
one and that one, eventually empty handed out of the store.
Since it's hard for consumers to make a
choice for themselves, let's help him to make a choice. I will approach the
hill if it doesn't come near to me. Many goods are placed on the market for
people to choose, and there is no initiative, so we must increase their
initiative on the outside. So when consumers are faced with a lot of goods,
they don’t know how to choice. The marketing artifact (acrylic display rack,
cosmetic display rack, snack display rack, etc.) is used to provide commodity
information to consumers, playing the role of attracting consumers and
facilitated their purchase determination. At the same time, the enterprise has
the role of improving the image of the goods and the reputation of the
enterprise.
Line one: preemption, gain initiative
First of all, we stand in the perspective
of the consumer, an excellent, inspiring display ad, with the following basic
features: 1. arouse the attention of consumers; 2. enlighten consumers'
Association; 3. persuade consumers to act. Therefore, we must have the three
basic points above in the advertising and the structure of display stand, and
of course, other creativity plus is actually better. However, the realization
of these functions requires the customization of display shelves. Only
customization can make your display tools personalized and variable selection. For
example, I want to add a logo, I want to make the display structure cool, I
want this display can display more number of goods and so on, The non - custom display rack cannot reflect the self - ownership and uniqueness of the product.
Line two: Impel the final purchase
All marketing methods are for one purpose,
that is, conversion to purchase. In fact, the previous induction work is the
basis for the final purchase of customers. The purchase decision of the
customer is through a process. As long as the promotion work in the process is
done, the result will naturally occur. After winning the initiative from the
display stand and attracting customers to come and watch it, you need seize the
customer’s concerns and excitement. That is to let the customer understand your
product, what's your product? What is it made of? What is your products
function? Can your products offer the high performance-price ratio? If you are
satisfied with all the needs of the customer's psychology, Congratulations, you
have succeeded in stimulating the customer's buying psychology. So the second
step attack must be reflected in the quality of products on display and.
Responsy focuses on the design and
production of acrylic display rack. We have
provided over 2000 well-known enterprises with customized services, including
official, Adidas, Olay, Coca-Cola, etc., and they also gained some brand
publicity and product sales efforts. If you have a need, please call responsy,
choose us, and choose to go with high quality.
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